LIFE OF PADRE

LIFE OF PADRE

LIFE OF PADRE C PROJECT OVERVIEW Approached by the Father John Misty team to make an anti-statement on the music-merch-fashion movement, R I V A L S aligned with the rebellious sentiments of Mr. Josh Tillman to deliver the Life of Padre line. Garnering the...
ONE ONE SIX ATHLETICS FALL 2016

ONE ONE SIX ATHLETICS FALL 2016

ONE ONE SIX ATHLETICS FALL 2016 C PROJECT OVERVIEW The One One Six Athletics line debuted this Fall, a collection built out of 116’s love for athletics and the athlete’s that support the brand. R I V A L S helped curate and plan the collection, which was a...
DUDE PERFECT FALL 2016 PRODUCT LINE

DUDE PERFECT FALL 2016 PRODUCT LINE

DUDE PERFECT FALL 2016 PRODUCT LINE C PROJECT OVERVIEW Since 2008 Dude Perfect has created YouTube videos that have dropped jaws and melted faces with trick shots that seem to defy the laws of physics. After deep research into trends and demographics, as well as...
CAMP MARS 2016

CAMP MARS 2016

CAMP MARS 2016 C PROJECT OVERVIEW In August of 2016, deep in the forests of Malibu, 30 Seconds to Mars put on the Camp Mars event for the second straight summer. R I V A L S developed line plan, and creative design for the store of the three day camping...
116 DRIFTER SUMMER 16 COLLECTION

116 DRIFTER SUMMER 16 COLLECTION

116 DRIFTER SUMMER 16 COLLECTION C PROJECT OVERVIEW The Summer Drifter collection was a small-run capsule developed to simultaneously capture on summer trends and tell a story about a character, the drifter, traveling from the American west to Japan. Working with...